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Land Rover reveals amazing ‘invisible bonnet’ technology

The Land Rover Discovery Vision Concept car will debut groundbreaking ‘virtual bonnet’ technology that uses augmented reality to make the front of the car invisible. The new tech is part of a range of technology features to be revealed on the firm’s New York Motor Show star car next week (16 April). Land Rover Discovery Vision Concept (2014): first glimpse Land Rover Discovery family to grow with new models It uses cameras located in the grille to capture what the car will drive over – and then uses powerful processing software to feed this into a head-up display.

Toyota will push safety in ad blitz

Its image still bruised by driver complaints about unintended acceleration, Toyota Division has decided to revamp its marketing message and shift the focus to safety in a big way, top executives said last week. Toyota Motor Sales U.S.A.'s sales fell 34 percent in August and are down 1 percent for the year--it's the only major manufacturer with a decline for 2010. Executives admit consumers have doubts about the safety and quality of Toyota vehicles, so they are planning an advertising blitz to counter that perception.

Kruse auctions Duesenbergs on the cheap

Troubled Auburn, Ind., auction house Kruse International sold two Duesenbergs, both believed to be part of, or formerly part of Dean Kruse's personal collection, last weekend at the first of the Arizona auctions. And they went cheap. Real cheap.