Honda – made in the UK

Honda's new TV ad focuses on its UK manufacturing Car makers have had a torrid time in the last year or so. And the natural reaction has been to cut costs where they can. That has seen a downturn in the advertising budgets available to car makers, which in the end will be self-defeating.

Porsche Boxster Spyder (2010) – lots of new photos

Updated photo gallery of the Porsche Boxster Spyder below Porsche revealed the Boxster Spyder at the beginning of the month, together with a smallish set of photos and a video. But for Porsche fans out there the modest set of photos of the new Boxster Spyder were never going to be enough, so the good news is that Porsche has now sent us a full gallery of images of the Boxster Spyder for those of you who need more of a Spyder-Fix before the launch proper at the Los Angeles Motor Show next month. The Los Angeles Motor Show is probably the perfect location for Porsche to launch the Boxster Spyder.

Ellesmere Port's bid to build Ampera hits snags

By Rob Golding Motor Industry 09 October 2009 15:02 Prime minister Gordon Brown’s personal crusade to get Vauxhall's version of the Chevrolet Volt petrol-electric plug-in hybrid – the Ampera – built in Britain's Ellesmere Port factory in 2012 is a dream delayed, CAR can disclose today.News that the UK Astra plant is the best in Europe, that the Astra's Delta platform will underpin the Ampera, and that Volt will be on US sale from 2010 had been taken to mean that Vauxhall would be churning out the cars in the north west within three years.But the prospect of an electric car industry growing up around the run-down Merseyside manufacturing site is not imminent, CAR has learned.'No Ampera to be built in Europe before 2015'Vauxhall insiders have made it clear that the car to be known as the Vauxhall/Opel Ampera in Europe will be an import from the US for at least five years. One senior planner told us: 'The US will be the sole source of Amperas until at least 2015.'Bob Lutz, GM's former product supremo who recently came out of retirement as a PR, said that the low value of the dollar made the US an ideal site for the manufacturing of export cars. And with forecast sticker prices of the range-extender electric car standing at a scary £35,000+, every price saving is vital to its marketability.The European market also needs time to get its electricity recharge infrastructure in place before it is worth making cars onshore in volume, GM high-ups point out.