Narco Cp 125a Audio Panel on 2040-parts.com

Study proves men prefer cars to women

MEN FEEL more emotion when looking at beautiful car design than they do when looking at beautiful women, new research has discovered. To coincide with the launch of its new Concept Coupe, Volvo carried out the study to see exactly what makes men and women tick when it comes to aesthetics. Images of the Concept Coupe, which has been designed to create a much more ‘expressive’ link to potential customers’ emotions, were shown to individuals who were wearing brain activity-measuring equipment in sequence with images of old or ‘ugly’ cars, crying and happy babies, plus images of people traditionally considered to be ‘beautiful’.

Kode 7 and Kode 9 sports cars star at the Tokyo Motor Show 2013

One of the best things about being at an international motor show in person is coming across amazing cars you didn’t even know existed – and here at Tokyo 2013, the very best examples of this are the Kode 7 and Kode 9 on the Ken Okuyama Design stand. Absolutely stunning – but that’s hardly a surprise given the man responsible also designed the Enzo Ferrari. The Kode 7 – an evolution of the ko.7 that debuted in Geneva 2008 – appears in Exclusive (silver) and Clubman (red) guises as a lightweight track toy.

Lexus launches own Design Award contest

The first Lexus Design Award has been launched that gives the next generation of designers the chance of seeing their work showcased at next year's Milan Design Week. The theme of this global competition is ‘Motion', with Lexus looking for designs that respond to issues 
in daily life that relate to ‘Motion' as well as providing solutions. Two of the ten award winners will then develop prototypes with a renowned designer – either Sam Hecht or Junya Ishigami – acting as their mentor.