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Audi hosts student workshop in Design UNIverse

Audi has hosted a Design UNIverse event in Ingolstadt as part of its plan to support the next generation of automotive designers. 42 student designers from four European universities were challenged to create models of a futuristic Audi that embodies the idea of "Vorsprung Durch Technik" while working closely with designers and discussing trends and how to create emotional products. The students – from the Academy of Fine Arts and Design in Bratislava (Slovakia), Scuola Politecnica di Design in Milan (Italy), the Offenbach University of Art and Design (Germany) and the Royal College of Art London (Great Britain) – created 46 different models.

Jeremy Hicks is new Jaguar Land Rover UK MD

Jaguar Land Rover UK appoints Jeremy Hicks (pictured) as Managing Director Jaguar Land Rover have decided to tidy up their management structure at JLR UK, and have appointed a single Managing Director for Jaguar Land Rover UK, which brings JLR UK in to line with the practice in other JLR regions around the world. Historically, probably because Jaguar and Land Rover were originally separate entities in the UK, Jaguar UK and Land Rover UK have had their own Managing Directors – until this reshuffle they were Geoff Cousins at Jaguar and Colin Green at Land Rover – but with JLR growing strongly worldwide it was felt it was time to tidy things up. That means the arrival of former Audi UK boss Jeremy Hicks to the fold as the new MD of JLR UK.

BMW advert ‘burns’ BMW logo on to your eyelids

BMW are 'burning' their logo on cinema-goers eyelids We’ve all done it – stared at the sun, closed our eyes and still been able to see a bright light. In fact, some of us have gone a bit further. I remember competitions to see how long we could look at the sun in the Junior school playground.